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Spain Inspired By Singapore Tourism Following ´ZNMD´ Success0 Comments

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Bollywood News: Spain is looking to use the success of the Bollywood hit “Zindagi After Milegi Dobara” to the country related to bullfighting and flamenco dancing to promote as much of the dramatic scenes in the film are seductive Indian experience in real life.

The Tourist Office of Spain, which saw about 75,000 visitors from India last year, was quick to spot the opportunity during the making of the film raking in big bucks at the box office now.

“The theme of the film was about a holiday in Spain. We saw it suits the story and we worked with the producers of the film,” Madhu Saliankar, market analyst at Mumbai Tourism of Spain, told IANS by telephone.

 

Zindagi Na Milegi Dobara

Zindagi Na Milegi Dobara

 

Directed by Zoya Akhtar, the film is about three friends – played by Abhay Deol, Hrithik Roshan and Farhan Akhtar, who take off for a long, adventurous bachelors’ party in Spain. The trio undertakes a road trip to the picturesque towns of the Costa Brava, Seville and Pamplona to try an adventure sport of choice of each person, and they also make time for the festival in Tomatino Bunyol. The scuba diving, parachuting and the dangerous run with the bulls are beautifully captured in the film seduces the viewer to fly there and to experience in real life.

The team of “Zindagi After Milegi Dobara” remained in Spain for about two and a half months to film and the Tomatina festival shoot was recreated for the shoot in Bunyol, Valencia, Spain. Producer Ritesh Sidhwani told IANS: “For the Tomatina festival again, we had to call for about 16 tons of tomatoes from Portugal and Spain, the tomatoes were not ripe.” For the scene, 24 tons of tomato paste were used and it was shot in the same location where the festival actually takes place on the last Wednesday of August.

“We had the city shut down. Bunyol The residents were very sweet and in turn they celebrated last year’s Tomatina twice … once for Spain and one for India,” said Zoya. Saliankar says that a government does not associate with commercial enterprises.

“This is an exception to the storyline of the film. We do not combine with commercial enterprise, unless we do not see a fit. Film making is a commercial job and we do not give monetary support to a movie.

“We have a marketing tie-up with ‘Zindagi After Milegi Dobara’ to Spain to promote, along with the movie. If the TV promos seen, you would have seen that we intended the film to promote,” said Saliankar, adding the Tourist Office of Spain, was here about one year ago.

Currently there are no direct flights to Spain, and “we are made to understand that the Indian companies interested in starting the service”. But it has not stopped people from displaces the country. Last year about 75,000 people traveled to Spain, Saliankar said, adding “the most popular sites include Barcelona and Madrid. We have moved people who know about the place and they do not come for three nights and four days sort of thing. They remain approximately eight to nine days. ”

Bollywood movies are always a great way to add a new foreign destination among the Indians to promote. Filmmaker Yash Chopra popularized by shooting in the Swiss Alps for 15 years and land him by the name of one of their lakes as Lake Chopra.

New Zealand saw a boost in tourist footfall after the release of “I Hate Luv Storys” last year, which was partly recorded in the Wakatipu, according to a report in the Otago Daily Times. Tourism New Zealand survey found 30,000 Indian travelers visited the country in the year to May 2011, which is 13 percent more than last year.

Abbas-Mastan’s even “Players” has been extensively shot in New Zealand. On his recent trip to India, Prime Minister John Key visited the sets of the “players” and signed a film co-production agreement that is expected to encourage Indian filmmakers to shoot in the country and the tourists.

Rakesh Roshan’s 2000 release “Kaho After Pyar Hai ‘was recorded in New Zealand. Soon after its release, tourist footsteps went four times. Not only that, about 150 other Bollywood productions to the destination after the release of the Hrithik- starrer investigated.

No wonder the Singapore Tourism Board collaborated with Film Kraft Production’s Roshan to 60 percent of ‘Krissh’ shooting in Singapore. The country receives nearly 500,000 Indian tourists annually. Hong Kong, Australia, Netherlands and UK tourism boards in cooperation with the local film development councils are all working out strategies to attract Indian film producers.

Madrid-based UN World Tourism Organization estimates that by 2020 approximately 50 million Indians will take foreign holidays every year.

Bollywood News: Spain is looking to use the success of the Bollywood hit “Zindagi After Milegi Dobara” to the country related to bullfighting and flamenco dancing to promote as much of the dramatic scenes in the film are seductive Indian experience in real life. 

 

The Tourist Office of Spain, which saw about 75,000 visitors from India last year, was quick to spot the opportunity during the making of the film raking in big bucks at the box office now. 

 

“The theme of the film was about a holiday in Spain. We saw it suits the story and we worked with the producers of the film,” Madhu Saliankar, market analyst at Mumbai Tourism of Spain, told IANS by telephone. 

 

Directed by Zoya Akhtar, the film is about three friends – played by Abhay Deol, Hrithik Roshan and Farhan Akhtar, who take off for a long, adventurous bachelors’ party in Spain. The trio undertakes a road trip to the picturesque towns of the Costa Brava, Seville and Pamplona to try an adventure sport of choice of each person, and they also make time for the festival in Tomatino Bunyol. The scuba diving, parachuting and the dangerous run with the bulls are beautifully captured in the film seduces the viewer to fly there and to experience in real life. 

 

The team of “Zindagi After Milegi Dobara” remained in Spain for about two and a half months to film and the Tomatina festival shoot was recreated for the shoot in Bunyol, Valencia, Spain.Producer Ritesh Sidhwani told IANS: “For the Tomatina festival again, we had to call for about 16 tons of tomatoes from Portugal and Spain, the tomatoes were not ripe.” For the scene, 24 tons of tomato paste were used and it was shot in the same location where the festival actually takes place on the last Wednesday of August. 

 

“We had the city shut down. Bunyol The residents were very sweet and in turn they celebrated last year’s Tomatina twice … once for Spain and one for India,” said Zoya. Saliankar says that a government does not associate with commercial enterprises. 

 

“This is an exception to the storyline of the film. We do not combine with commercial enterprise, unless we do not see a fit. Film making is a commercial job and we do not give monetary support to a movie. 

 

“We have a marketing tie-up with ‘Zindagi After Milegi Dobara’ to Spain to promote, along with the movie. If the TV promos seen, you would have seen that we intended the film to promote,” said Saliankar, adding the Tourist Office of Spain, was here about one year ago. 

 

Currently there are no direct flights to Spain, and “we are made to understand that the Indian companies interested in starting the service”. But it has not stopped people from displaces the country. Last year about 75,000 people traveled to Spain, Saliankar said, adding “the most popular sites include Barcelona and Madrid. We have moved people who know about the place and they do not come for three nights and four days sort of thing. They remain approximately eight to nine days. “ 

 

Bollywood movies are always a great way to add a new foreign destination among the Indians to promote. Filmmaker Yash Chopra popularized by shooting in the Swiss Alps for 15 years and land him by the name of one of their lakes as Lake Chopra. 

 

New Zealand saw a boost in tourist footfall after the release of “I Hate Luv Storys” last year, which was partly recorded in the Wakatipu, according to a report in the Otago Daily Times. Tourism New Zealand survey found 30,000 Indian travelersvisited the country in the year to May 2011, which is 13 percent more than last year. 

 

Abbas-Mastan’s even “Players” has been extensively shot in New Zealand. On his recent trip to India, Prime Minister John Key visited the sets of the “players” and signed a film co-production agreement that is expected to encourage Indian filmmakers to shoot in the country and the tourists. 

 

Rakesh Roshan’s 2000 release “Kaho After Pyar Hai ‘was recorded in New Zealand. Soon after its release, tourist footsteps went four times. Not only that, about 150 other Bollywood productions to the destination after the release of the Hrithik- starrer investigated. 

 

No wonder the Singapore Tourism Board collaborated with Film Kraft Production’s Roshan to 60 percent of ‘Krissh’ shooting in Singapore. The country receives nearly 500,000 Indian tourists annually. Hong Kong, Australia, Netherlands and UK tourism boards in cooperation with the local film development councils are all working out strategies to attract Indian film producers. 

 

Madrid-based UN World Tourism Organization estimates that by 2020 approximately 50 million Indians will take foreign holidays every year.Bollywood News: Spain is looking to use the success of the Bollywood hit “Zindagi After Milegi Dobara” to the country related to bullfighting and flamenco dancing to promote as much of the dramatic scenes in the film are seductive Indian experience in real life. 

The Tourist Office of Spain, which saw about 75,000 visitors from India last year, was quick to spot the opportunity during the making of the film raking in big bucks at the box office now.

“The theme of the film was about a holiday in Spain. We saw it suits the story and we worked with the producers of the film,” Madhu Saliankar, market analyst at Mumbai Tourism of Spain, told IANS by telephone.

Directed by Zoya Akhtar, the film is about three friends – played by Abhay Deol, Hrithik Roshan and Farhan Akhtar, who take off for a long, adventurous bachelors’ party in Spain. The trio undertakes a road trip to the picturesque towns of the Costa Brava, Seville and Pamplona to try an adventure sport of choice of each person, and they also make time for the festival in Tomatino Bunyol. The scuba diving, parachuting and the dangerous run with the bulls are beautifully captured in the film seduces the viewer to fly there and to experience in real life.

The team of “Zindagi After Milegi Dobara” remained in Spain for about two and a half months to film and the Tomatina festival shoot was recreated for the shoot in Bunyol, Valencia, Spain. Producer Ritesh Sidhwani told IANS: “For the Tomatina festival again, we had to call for about 16 tons of tomatoes from Portugal and Spain, the tomatoes were not ripe.” For the scene, 24 tons of tomato paste were used and it was shot in the same location where the festival actually takes place on the last Wednesday of August.

“We had the city shut down. Bunyol The residents were very sweet and in turn they celebrated last year’s Tomatina twice … once for Spain and one for India,” said Zoya. Saliankar says that a government does not associate with commercial enterprises.

“This is an exception to the storyline of the film. We do not combine with commercial enterprise, unless we do not see a fit. Film making is a commercial job and we do not give monetary support to a movie.

“We have a marketing tie-up with ‘Zindagi After Milegi Dobara’ to Spain to promote, along with the movie. If the TV promos seen, you would have seen that we intended the film to promote,” said Saliankar, adding the Tourist Office of Spain, was here about one year ago.

Currently there are no direct flights to Spain, and “we are made to understand that the Indian companies interested in starting the service”. But it has not stopped people from displaces the country. Last year about 75,000 people traveled to Spain, Saliankar said, adding “the most popular sites include Barcelona and Madrid. We have moved people who know about the place and they do not come for three nights and four days sort of thing. They remain approximately eight to nine days. ”

Bollywood movies are always a great way to add a new foreign destination among the Indians to promote. Filmmaker Yash Chopra popularized by shooting in the Swiss Alps for 15 years and land him by the name of one of their lakes as Lake Chopra.

New Zealand saw a boost in tourist footfall after the release of “I Hate Luv Storys” last year, which was partly recorded in the Wakatipu, according to a report in the Otago Daily Times. Tourism New Zealand survey found 30,000 Indian travelers visited the country in the year to May 2011, which is 13 percent more than last year.

Abbas-Mastan’s even “Players” has been extensively shot in New Zealand. On his recent trip to India, Prime Minister John Key visited the sets of the “players” and signed a film co-production agreement that is expected to encourage Indian filmmakers to shoot in the country and the tourists.

Rakesh Roshan’s 2000 release “Kaho After Pyar Hai ‘was recorded in New Zealand. Soon after its release, tourist footsteps went four times. Not only that, about 150 other Bollywood productions to the destination after the release of the Hrithik- starrer investigated.

No wonder the Singapore Tourism Board collaborated with Film Kraft Production’s Roshan to 60 percent of ‘Krissh’ shooting in Singapore. The country receives nearly 500,000 Indian tourists annually. Hong Kong, Australia, Netherlands and UK tourism boards in cooperation with the local film development councils are all working out strategies to attract Indian film producers.

Madrid-based UN World Tourism Organization estimates that by 2020 approximately 50 million Indians will take foreign holidays every year.

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